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#1 Secret For Writing Productivity

by Lisa Angelettie · 6 comments

writing productivityIf you are a parent, especially a mom (shout out to all my moms!), then this is probably going to really speak to you because we tend to be multi-taskers to the tenth power! The problem with multitasking is that it can be distracting. Sure you may get a lot done, but is it really done well? OR do you even get any one thing done completely at all?

I find that the clients who have the most difficult time with creating compelling content on a consistent basis for their audience, tend to suffer from this multitasking approach towards everything in their lives including their marketing and let me tell you — for must of us this approach just won’t work.

So (drumroll please!) this is my #1 strategy and secret for writing and producing more content on a consistent basis:

Focus on only ONE marketing strategy today and that’s creating content.

Do not play around on Twitter. Do not look for Facebook friends and fans. Do not connect with someone on LinkedIn. Forget about commenting on your favorite bloggers posts. Leave those website, pay per click, or Facebook ad stats alone today. Your website doesn’t need any tweaking today. You don’t need to check emails all day. Just once at the top of the day, if at all. Instead, just focus on content.

I find when I decide that on Mondays (my personal writing blitz day) all I am going to do is write, I produce a lot more content. In fact, instead of writing just one blog post or creating one video or writing a guest post for another site — I find that I am creating 5, 7, or 8 different new pieces of content that day that will set me up lovely for the rest of the week! Bam! Content done. Now I don’t have to worry about how I’m behind on creating new content for the rest of the week because I’ve already done it. And get this…

There’s something about doing ONE thing in one sitting, without distraction. You get in a ZONE. So I find that I write my best when I have been writing several articles, book chapters, etc. at one time.

So here’s what I recommend that you do:

1. Select one day a week that you will commit to creating high level content that attracts more of your ideal clients.

2. Eliminate all distractions on that day.

3. Create a series of blog posts, guest posts, video articles, or audio articles that day — don’t just write one piece of content that day.

4. Pay yourself on the back, you’re done for the week!

Route Vs Root

by Lisa Angelettie · 1 comment

Root Or Route – Grammar Tip

root vs routeI was creating some prep work for one of my client’s private VIP days and needed to use the word root. I actually paused for a second, because I had to review in my “mental dictionary” whether or not I had used the word correctly. So anytime I second guess myself about the use of a word, even for a split second, I like to add it here on my site — because I figure there could be a few other people who need a little clarity around the terms as well.

So here we go…root vs route.

In the U.S., we sometimes get confused with the usage of root and route because we are pronouncing route with the oo sound instead of the ow sound. The two words have totally different meanings. You just have to remember which is which.

ROOT

I typically think of root as the lower part of a plant which is underground. The roots of a tree. Or a carrot is a root vegetable. Yet root has several other definitions and usages:

To dig with your nose or snout – “The pig was rooting for food in the garden.”

To rummage through something – “The dog was rooting through the garbage.”

To cheer or give verbal encouragement for something – “I’m rooting for my alma mater during the game.”

ROUTE

I pretty much think of a map or directions when I hear the term route and that’s because that pretty much is the only definition for the word:

A route indicates a road, course, or way from one place to another, a customary line of travel, a means of reaching a goal, a fixed course for a salesperson or delivery person, or to send on a route.

Where Do I Start With Marketing My Business?

by Lisa Angelettie · 2 comments

Q: Where Do I Start With Marketing My Business

Dear Lisa,
There is so much information out there on starting a business that I don’t know where to begin. I know you write all about content but don’t I need to start somewhere further back before I start writing? I mean where to I start when it comes to marketing my business?
Pricilla Reyes
Orlando, Florida

Dear Pricilla,
The very first thing you should be crystal clear about is what you are in the business of doing. What do you do? Who do you serve? What transformation do you provide them? After that — it’s all about content. Content is the lifeblood of the web. It loves to get more and it loves to give us more. So once you’ve decided on what you are in business for and who you serve, it’s now time to create marketable content. Uh – right away!
Thanks For Writing!

Ezine Articles New Guidelines

by Lisa Angelettie

Ezine Articles Revamps Writing Guidelines

One of the article directories that I always promote here on my site is EzineArticles and that is primarily for the fact that is truly the most human reviewed directory out there — which I love because there is a level of quality on the site that is not found anywhere else — BUT that also leads toezine article guidelines problems for many new article marketers — Their articles get kicked back.

If you’ve ever had an article or are worried about article submission to EzineArticles, then I think you’ll be glad to know that they’ve revised their old writer’s  guidelines. They haven’t changed much, BUT they have rewritten them to further explain what you should and should not include in  your articles to ensure that they are approved in a speedy manner.

Here’s the new Editorial Guidelines breakdown:

Content Qualifications - As an introduction to the Editorial Guidelines, the Content Qualifications sections discusses how to keep your articles unique and informative, which in turn builds your credibility and a loyal audience.

Article Content - This section provides all the do’s and don’ts while writing the content of your articles.

Author Name - Your author name is an essential extension of your brand. These guidelines will help you in branding as well as choosing pen names and managing ghostwriters.

Format - Providing do’s and don’ts of article titles, optimizing your article body, how to use keywords naturally, tips for your resource box, as well as link strategies, the Format guidelines ensure you don’t let one bit of your article go to waste.

 

November Article Ideas

November Article Ideas November is not just about Thanksgiving you U.S. writers! There is a lot more going on. So if you want capitalize on all that November traffic (everyone is online getting ready to shop for the holidays), then here are a few great ideas for you to get started with:   All Month [...]

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Article Spinning Software Finally Evolves!

Article Spinning Software Finally Evolves! As someone that teaches entrepreneurs how to write and publish their own compelling content, I have to make it my business to try every service and software product on the market, and during my quest I have never found a great article spinning software. At the end of the day, [...]

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How To Write Articles That Attract Clients (Even If You Stink As A Writer!)

How To Write Articles That Attract Clients (Even If You Stink As A Writer!) Imagine attracting all the clients that you need by simply writing articles! Sweet huh? Writing articles has assisted me in growing my business in tremendous ways and one of those ways is by helping me to attract clients, especially ones that [...]

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3 Reasons Why I Write

3 Reasons Why I Write Why Do You Do What You Do? If you’ve ever had a career change or career evolution, I’m sure you’ve experienced the pangs of self-doubt. It’s common practice to question yourself after you’ve made a BIG move. This happened to me when I decided to step back from traditional psychotherapy [...]

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