I was not an easy convert when it came to using private label articles. I think the main reason why was because I am a writer by nature. I love to write and have been writing to make a living for many years. So I really didn’t want to use someone else’s content and pass it off as my own.
But the great thing about article marketing is that you do not have to be a great or even a good writer to make it work for you. There are so many short-cuts that you can use to produce your articles quicker – and using private label articles is one of them.
So what are they? Private label articles are articles that have been ghost written by someone else and have been licensed by you to use as your own work.
You can change the byline of private label articles. You can tweak and change the content of private label articles. Basically, you can do anything you want to a private label article once you have paid for it.
The problem with some PLR articles is that they are often sold to many, many people. People who rarely tweak the articles to make them their own. So what you will find on the web, is a lot of duplicate articles. And the bigger problem with this is if the article that your site is on is not “important” in the search engine’s eyes – your article will fall into the content filter trap and never see the light of day in the search engine results.
Solution? Choose where you buy your private label articles carefully. Tweak something about the articles to make them your own. Try not to ONLY use PLR articles – but use them alternately with your own articles.
Ready to learn more advanced article marketing strategies like this? You will when you join Articology™ – The Article Marketing Training Program.