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How To Start Your Own Advice Column

by Lisa Angelettie · 21 comments

I have recently received several email inquiries on how to start an advice column. Based on these various letters, I am assuming that these readers have read my advice column “Ask GirlShrink” and want to create a similar question and answer (Q&A) model for their own column(s).

So this is the deal. In order to create a regularly produced column, you need questions from people interested in your topic and your expertise. For this, you need to establish a few things first…

Your Expertise — What is it that you are knowledgeable about? What can you answer questions on? And how do you show others that you know what you are talking about? If you are giving advice on a very general topic (such as I do), then make sure you give your column a twist — some flavor:) Write in your own unique voice.

Your Visibility — There are two reasons why someone will follow your column – because your writing is exceptionally clever OR because you have made yourself visible to your target market. They have heard of you. They remember something you wrote before. Or just remember your name. You can of course begin to easily present yourself as the expert on your topic through a series of marketing tactics (one of my favorites is of course article marketing :) , and establishing a website and subscriber list.

Regular Communication – Once you have a list and you begin communicating to them regularly through regular emails or your newsletter – they will begin trusting you and then asking for your help. This is a very important step or you will always be talking to “new” people and never start building a base of loyal fans. And what you want are loyal readers.

Can you begin writing your advice column without all this in place first? Well, you could based on what you “think” your clients need answers on. But that would be writing more like a work of fiction or a well-written FAQ page:) And the key to a really great advice column – one that gets syndicated – is to generate authentic content. I mean there are just some questions that people send in which I couldn’t make up if I tried! So authentic content over contrived wins every time in my book:)

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Victoria June 28, 2008 at 12:43 pm

Hi i am your new advice helper i can help you in any subject so please any worries dont be scared just…………….

ask vikki

Victoria June 28, 2008 at 12:43 pm

Hi i am your new advice helper i can help you in any subject so please any worries dont be scared just…………….

ask vikki

emily August 13, 2008 at 5:53 pm

i need to know how to make an advice column i dont need to know what i should feel or know i need to know how to really make a web page

emily August 13, 2008 at 5:53 pm

i need to know how to make an advice column i dont need to know what i should feel or know i need to know how to really make a web page

victoria thompson August 23, 2008 at 8:10 pm

My freinds come to me for advice and they say that I know a lot. But I don’t think that I know a lot. I just like to help people and get them through their problems. I was want to know how do I start my own advice column. Could you help me out. Thanks Victoria

victoria thompson August 23, 2008 at 8:10 pm

My freinds come to me for advice and they say that I know a lot. But I don’t think that I know a lot. I just like to help people and get them through their problems. I was want to know how do I start my own advice column. Could you help me out. Thanks Victoria

Joey Bennett October 20, 2008 at 1:33 pm

hi iam joey and i like to help people

contact me at whitewolf9309@yahoo.com

Joey Bennett October 20, 2008 at 9:33 am

hi iam joey and i like to help people

contact me at whitewolf9309@yahoo.com

Ashley 22 December 19, 2008 at 1:36 pm

I can help people because i been threw it already are i kno what it feel like to go threw something !

Ashley 22 December 19, 2008 at 9:36 am

I can help people because i been threw it already are i kno what it feel like to go threw something !

vic March 30, 2009 at 6:06 pm

HI! I am very excited in learing how to set up a blog/website where I can reach out to people and advise them. Any way you could point me in this direction will be very helpful and appreciated!

vic March 30, 2009 at 2:06 pm

HI! I am very excited in learing how to set up a blog/website where I can reach out to people and advise them. Any way you could point me in this direction will be very helpful and appreciated!

Oliver Remus September 25, 2009 at 8:08 pm

G’day! Oliver Remus here. I’m happy to see that I’m not the only one looking hard for ways to give advice and start my own column. Nice to see so many good beautiful people striving to make the world a better place. I’m interested in helping people by giving advice. I wouldn’t say that I know it all but I’m living it. I’ ve managed to get a great deal of people through difficult times and I’m looking to help more. So if you’re going through a tough time or need advice on anything ranging from loneliness issues, emotional pain, marital problems and many more things really, please feel free to email me your question on oliveremus@yahoo.com. I don’t need names or personal details. Just trying to do some good :-)

Oliver Remus September 25, 2009 at 4:08 pm

G’day! Oliver Remus here. I’m happy to see that I’m not the only one looking hard for ways to give advice and start my own column. Nice to see so many good beautiful people striving to make the world a better place. I’m interested in helping people by giving advice. I wouldn’t say that I know it all but I’m living it. I’ ve managed to get a great deal of people through difficult times and I’m looking to help more. So if you’re going through a tough time or need advice on anything ranging from loneliness issues, emotional pain, marital problems and many more things really, please feel free to email me your question on oliveremus@yahoo.com. I don’t need names or personal details. Just trying to do some good :-)

cheyenne cooper March 3, 2010 at 7:23 pm

hey; lately I've been giving advice to everyone. I was really wondering if you could help me start my own advice column. I really love to help people with their problems. Weather it's a family problem to dating advice. I do it all. Could you please help

lisaangelettie March 3, 2010 at 11:30 pm

Hi Cheyenne,
Yes I can. I actually have been writing a guide for all my folks who
are interested in writing
an advice column. Until I launch it, feel free to submit any specific
questions you have about
doing it over to me at: http://asklisaangelettie.com

Bruce July 17, 2010 at 11:00 pm

Hi Lisa, I love your weekly articles! I am launching http://www.DateNightChef.com both as a cooking site and I want to offer marriage tips/advice. (I'm a home chef and an ordained pastor who has done marriage seminars for years). I'd love your suggestions as to hwo I can incorporate both topics into the same site!

lisaangelettie July 18, 2010 at 2:01 am

That sounds like a winner!! I love that idea. One niche has to be predominant. So if it is cooking. I would feature a recipe for instance, how to cook it, along with pics or video, and have one of your marriage tips serve as a “sponsor” for that daily or weekly recipe. Sort of how TBS does dinner and a movie. http://www.tbs.com/movies/dinnerandamovie.jsp

Dearcricket December 20, 2010 at 2:44 am

Please visit advice column dearcricket dot com

Nuria October 21, 2011 at 6:23 am

Hi Lisa,

I started my newsletterr last September, but I never thought about writing a column. It looks like a great idea. Thanks you for the tip :)

Islam February 1, 2012 at 11:05 am

Hi!!
I,m here to help you. Ask me for advice of any subject.

Ask islam

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