Writing About The Recession
October 1, 2008 by Lisa Angelettie
Filed under Increase Web Traffic, Writing Articles
Topic Ideas 101
There are practically hundreds if not thousands of businesses affected by the current state of the economy, and no one knows this better than the small business owner or the entrepreneurs of the world - like us!
People are becoming much more selective about where they spend their dollars, so you will have to reach your potential prospects at an even more intimate level than before — talk about how you will save them money!
Whether you are a pet sitter service or you are an executive coach, writing articles about how you can recession-proof someone’s business, or save them money with your product/service during tough economic times, or how you will offer them a deal or savings during the recession is a great way to show prospects how investing in your products or services is still a great way to go in today’s economic climate.
Another great reason to include recession type articles in your campaign is that a lot of people are doing internet searches on things related to “saving money” and “cutting costs” and you should want to be one of the results in those searches in relation to saving money and your niche.
Even if you sell premium products and services — you can spin the topic to include articles on things such as “what recession!” or “recession proof business ideas” etc.
So you know what to do - get to writing!
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Your article is right on target. In the financial turmoil it is important that we maintain a calm front while showing prospective clients how they can benefit their bottom line by working with us. For myself, I point out how they can lower their overhead by using my services. I use my equipment — not theirs; nor do not pay my healthcare, my vacation or sick leave. And finally, they only pay for the hours I spend on their project. What more could an employer ask for!
Keep up the good work. I thoroughly enjoyed your website.
Karalyns last blog post..Fall: Time To Clean The Drains
Your article is right on target. In the financial turmoil it is important that we maintain a calm front while showing prospective clients how they can benefit their bottom line by working with us. For myself, I point out how they can lower their overhead by using my services. I use my equipment — not theirs; nor do not pay my healthcare, my vacation or sick leave. And finally, they only pay for the hours I spend on their project. What more could an employer ask for!
Keep up the good work. I thoroughly enjoyed your website.
Karalyns last blog post..Fall: Time To Clean The Drains