Article Marketing Directory: How Often Should You Submit Articles?

image001If I had a dollar for every time a new client asked me how often they should submit their articles to an article marketing directory, I’d be a wealthy mama! What’s interesting is that I think there is always more behind the question then what it appears to be.

Most authors don’t just want to know how often they should submit articles, but what they really want to know is how many article submissions are just enough to see tangible results OR where is the line for submitting too many articles – too often?

Most people want to do just enough to get by while also staying clear of Google penalties, but there are a couple of issues you need to be aware of when submitting to an article marketing directory…

Find Your Natural Rhythm
It’s more important that you find your own personal natural rhythm of writing articles. If that means you write 5 articles a day – fine. If that means you write 5 articles a month – also fine. I find that most people do not write enough articles to come close to raising the Google red flag on too many article submissions (backlinks) to their sites. So don’t get caught up in the “hype” about submitting too often.

Avoid Submission Software
Trust me when I say that it would have been easy for me to recommend that you use article submission software as an easy shortcut. There are plenty of them out there – all with affiliate programs. But the truth is – is that I’ve tested most  – free and paid and they are seriously flawed. In fact, if you are concerned about how many sites you submit each of your articles to then avoiding article submission software would be your best bet. They submit your one article to hundreds of low ranking, dummy blogs and directories that are a complete waste of your money and ultimately your time.

So How Often Should You Submit To Article Directories?
The answer is different for every writer. The key is to write and submit articles at your own natural pace. Worry more about being consistent. Search engines love frequency and consistency. Also, make sure that you don’t use article submission software which will create an unnatural linking pattern to your website while also creating an endless amount of article submissions that will never get seen in search engine results so therefore won’t be read, shared, or re-published by people.

But Wait Lisa – How Often Do I Need To Submit Articles To See Results?
Again – this is all relative to the types of articles you write, your niche, and your consistency. Article marketing is absolutely a numbers game – so the more you write – the better. But I have seen just one of my articles drive a tremendous amount of traffic to my site. So while one can do amazing things – imagine how much traffic I see, now that I have written 20 more just like it. So how often should you submit your articles? As often as you naturally can.


  1. says

    This information isn’t completely accurate:

    1.) You can submit your article to hundreds of directories using various auto-submit programs and a large percentage of those directories will be crap – you are right there. However, if you use the right program you will also be able to submit to all of the most important, high-authority, high-PR directories. We use two programs and they both do this beautifully. Now, handling the ridiculous editing requests of EzineArticles and GoArticles is another story, but if you know what you’re doing an article submission software program works better than ANY other article marketing method except submitting directly to an editor’s inbox. I won’t mention which software we use because I certainly wouldn’t want you to think this is a biased affiliate post, but we have been “article marketing” for going on a decade now and I can assure you some programs do work.

    2.) This myth about Google penalizing people for developing too much content or backlinks too quickly must not be propagated. It’s simply not true in any way and therefore shouldn’t be a concern at all. We have written and submitted thousands of high-quality articles for our own websites and for our clients, and have methodically looked into this theory.

    We’ve tested this myth repeatedly and it’s simply inaccurate. Now, if you’re submitting junk content using black-hat techniques, then you might have a problem. But we have taken clients from back-page nowhere to first page ranking while developing thousands of links per month. We also participated in a case study that setup a dummy company and blasted it with links, articles, content on PBNs, etc as quickly and intensely as possible. What do you think happened?

    We made that dummy company number one for the keywords we went after.

    If what you are saying is true, then any person anywhere could pay someone in some third world country to produce thousands of articles and blast them out to get tons of backlinks in a short period and theoretically get a competitor banned.

    Meaning, you’re a writer and therefore you’re my competition. So I can get rid of you simply by creating too many backlinks to your site too quickly? Nope.

    Remember – despite popular belief, Google really doesn’t care much about how many backlinks you have. Rather, the search engine cares about the quality of those links. If you create 10,000 PR0, BS backlinks in one month, you’re NOT going to get penalized by Google. Instead, you’ll simply be wasting your time and money. We’ve seen time and time again how one good PR7 to PR9 backlink is worth thousands, even tens of thousands of crappy PR0 backlinks.

    So while you are right about posting naturally, it’s not because if you don’t Google will red flag you. It’s because it just makes good business sense.

    I agree that you should post every day if possible. Our research and years of tried-and-true experience also tells us that you should submit to a good mix of DoFollow and NoFollow blogs/sites and that you should DEFINITELY submit to a mix of PR0 – PR9 sites. If you do use submission software, ensure that it has an email check feature so that you can respond to editing requests in order to get your articles included.


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