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Steps To Getting Known As The Expert

December 11, 2007 By Lisa Angelettie 3 Comments

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Steps To Getting Known As The Expert

I am on a quest – and that is to get everyone MORE than their 15 minutes of fame in their respective niches. And the key to getting your moment in the sun and running with it – is to position yourself as the go-to expert in your field.

I talk about this all the time, in fact I found this really cool list by mentor Suzanne Falter-Barnes which really hits on a lot of great points:

  1. Define your market
  2. Check out your competitors
  3. Define your blue ocean strategy
  4. Create brand/USP (unique selling proposition)
  5. Discover keywords
  6. Set up a professionally designed blog with capture tools
  7. Begin building a list …
  8. Add automated marketing tools
  9. Blog religiously
  10. Make friends in the blogosphere /ONLINE
  11. Have an opinion — stand for something
  12. Add products in a complete funnel
  13. Only then … pitch a book with a professional book proposal

Remember that it’s important to get yourself out there in “BIG” way by taking these small steps everyday. Cheers!

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Lisa Angelettie

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I make a living writing, ePublishing, and marketing books and teaching others how to do the same. I have one mission: To turn you into the best writer that you can be while enjoying every minute of it!
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Filed Under: Article Marketing, Coaching Practice, Content Marketing, Marketing For Coaches, Marketing For Consultants, Working At Home Tagged With: Article Branding, Mindset, Tips For Coaches

Comments

  1. Jim Hageman says

    June 28, 2010 at 9:54 pm

    Hi Lisa,

    Great post. I would also add to this one more thing – Become an expert in your niche. Study, test, apply, and become…

    Here is an article I wrote that I think your readers might enjoy – http://www.jimhageman.com/mlm-success/mlm-succe…

    Best wishes,

    Jim Hageman

    Reply
  2. lisaangelettie says

    June 28, 2010 at 10:02 pm

    Thank you Jim. That's a great resource for the community here.

    Reply

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