Getting Known As The Expert In Your Niche

I am on a quest – and that is to get everyone MORE than their 15 minutes of fame in their respective niches. And the key to getting your moment in the sun and running with it – is to position yourself as the go-to expert in your field.

I talk about this all the time, in fact I found this really cool list by Suzanne Falter-Barnes which really hits on a lot of great points:

Define your market
Check out your competitors
Define your blue ocean strategy
Create brand/USP (unique selling proposition)
Discover keywords
Set up a professionally designed blog with capture tools
Begin building a list …
Add automated marketing tools
Blog religiously
Make friends in the blogosphere /ONLINE
Have an opinion — stand for something
Add products in a complete funnel
Only then … pitch a book with a professional book proposal

I’ll talk a lot more about this here as well as in a new coaching program that I am developing for all you future article writers and marketers.

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Tagged as: Article Branding, mindset, Tips For Coaches

{ 2 comments }

1 Jim Hageman June 28, 2010 at 9:54 pm: Hi Lisa,

Great post. I would also add to this one more thing – Become an expert in your niche. Study, test, apply, and become…

Here is an article I wrote that I think your readers might enjoy – http://www.jimhageman.com/mlm-success/mlm-succe...

Best wishes,

Jim Hageman
2 lisaangelettie June 28, 2010 at 10:02 pm: Thank you Jim. That's a great resource for the community here.